What is a blog? How Does It Work?
What is a blog – Introduction
Recognized by many as the first blogger in history,
Justin Hall, in 1994, began to publish on the Internet a real story, at times even intimate, of his own days,
Even today, blogs are much more than online diaries and are also exploited by companies and institutions.
more informal tones and a certain attention to feedback from the community of readers remain key features for the blog sphere.
if you wanted to expand the definition of a blog a little bit,
this should be considered as a website or web page through which one or more users share personal opinions on facts of general interest,
or on topics and topics relevant to a select niche of other Internet users.
Among the reasons for the success of blogging,
and why bloggers could be considered in some ways the true precursors of influencer marketing,
there’s the trust gained in his community of readers under a certain consonance of interests, tastes, opinions,
or competence matured in a specific sector that makes the blogger a reference figure,
as it happened, for example, for the tech blogger Salvatore Aranzulla, still today among the most popular blogger in Italy and in the World
Before answering the question “How to start a blog?”
you should ask yourself “Why start a blog?”
The blogger or the writing enthusiast who wants to have a space of his own and to be managed at will should, in advance,
operate a sort of scenario analysis, taking into account how populated is for example a certain niche market,
whether it be that of cooking blogs, book blogs, news blogs, and so on, in which he is trying to penetrate,
who are his main competitors and what the needs, his possible audience.
What is a blog
HOW TO START A BLOG
Other preliminary decisions to create a blog include the choice of blog name, template and design,
the most important is the editorial line to follow.
A good headline that can make readers curious, can help traffic and readings, as well as make the right URL for example.
The colors, design, and structure you choose for your blog improve the user experience and can help build reader loyalty.
In short, there are no golden rules for how to create a blog,
but everything must be related to the results you hope to achieve,
as well as your familiarity with digital environments and technologies for example
With regard to this speech we would like to refer you to our Final Guide (still for a short time free)
who will take you and give you very important advice on creation,
not to mention the fact that our secrets will only allow you a regular income two months after your blog opens.
What is a blog – Bonus
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Thanks for your attention!